Insights. Straight answers for UK businesses.
No filler. Guides on the questions UK businesses and founders ask us most: who owns the code, how to choose a partner and what funding is really available. Every figure comes with its source and date.
- Free 30-minute call
- Fixed quote in writing
- Code you own
Start here
Read these first.
Buying guide · 8 min read
How to choose a software development agency in the UK: 12 questions to ask first.
Ownership · 6 min read
Who owns the code? What UK businesses should check before they pay a developer.
Funding · 7 min read
R&D tax relief and agencies: what you can claim when someone else writes the code.
Funding · 8 min read
Funding your software or AI project in the UK: what is actually available in 2026.
Coming next
What we are writing now.
- What is GEO? A plain-English guide to getting mentioned by ChatGPT, Gemini and Google AI Overviews
- Fewer than a third of UK firms use AI. Where to start if you are one of the rest
- Drip pricing, BNPL rules and Pay by Bank: what UK online shops must get right
- Turning an AI-built prototype into a product that survives real users
- Bespoke software or off-the-shelf? An honest way to decide


